The mega phone AT & T bought the company TV services, DirecTV. Would you benefit from this?
The telecommunications company ATT announced that it has reached an agreement to acquire the company DirecTV in a deal worth about 49 billion dollars, which will create a giant pay-TV operation.
“It’s a unique opportunity to redefine the entertainment video industry and create a company capable of delivering content to consumers through mobile phones, televisions, computers, cars and even airplanes,” said ATT CEO Randall Stephenson, in a statement.
DirecTV Stephenson described as “the best choice” for ATT “because they have the leading brand in pay-TV, the best relationships in the field of content and a business that is growing rapidly in Latin America.”
The agreement comes at a time when the video consumption occurs increasingly through the Internet, rather than traditional televisions.
The agreement, which both companies approved on Sunday, is also reached three months after Comcast acordase buy Time Warner for 45,200 million.
We are committed to growth
The newspaper The Wall Street Journal said the agreements show how large television and telecommunications companies are making huge operations to cope with a changing environment.
Also, the newspaper recalled that growth is weak in sectors such as pay-TV but at the same time, explosive growth in the distribution of live video over the web.
In this regard, companies seem to believe that a larger size will give you the resources to invest in new media areas and close important deals.
DirecTV is the second-largest satellite pay TV in the U.S., with about 20 million customers, while ATT has about 5.7 million through their cable networks.
The transaction will create a company with 26 million paying subscribers, behind only Comcast and Time Warner Cable, which will have about 30 million users if regulators approve its merger.
ATT will pay $ 95 for each share of DirecTV, in an operation that will be done through cash and stock and must receive approval from regulators.